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Speakers

Michelle Halkett

Publisher

Central Avenue Publishing

Michelle Halket is a bibliophile and technophile who loves to try new things, which is what prompted her to start a digital-first publishing company, when very few knew what ebooks were. Central Avenue is now a traditional press of fiction and poetry.

Session

Optimize your publishing from start to finish

Join representatives from MetaComet, Firebrand, Central Avenue Publishing, and IPG for a webinar packed with expert guidance on using technology to improve your publishing operations. In conversation with Dayla Fuentes-Morales, the discussion will approach the publishing process from start to finish, presenting the real-world challenges of small and mid-size publishers along the way. From acquisition planning to post-publication analysis, this webinar will map key stages of the publishing process and share advice on increasing revenue while reducing effort, time, and cost spent on each. The panelists will cover important tasks including contract management, product development, distribution, and royalty tracking, with recommendations for digital tools to support them. There will be quick, actionable insights into planning, metadata development and maintenance, contract and royalty management, and much more.

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