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Speakers

Jamie Broadhurst

Vice-President of Marketing

Raincoast Books

Jamie Broadhurst is Vice-President of Marketing for Raincoast Books, Canada’s largest book distributor. Jamie has taught in Simon Fraser University’s Publishing Department for the over a decade and is also a Director on the Vancouver Public Library Foundation Board.

Session

If we knew then what we know now: COVID-driven initiatives with staying power

April 7, 1-2 p.m. ET | Free

“Necessity breeds innovation.” That well-worn phrase became marching orders during the COVID-19 pandemic as publishers and booksellers scrambled to respond to ever-changing market conditions and a strained supply chain. Learn from a panel of pros across the supply chain, including logistics, metadata, customer relations, and marketing — what they did to adapt and what they will be incorporating into their workflows going forward.

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