Brendan Flattery

Assistant Manager, Digital Commerce, Harlequin Enterprises

Brendan is a digital book lover, award-winning dungeon master, generalist nerd, and spreadsheet enthusiast. He started in digital publishing as an intern 9 years ago and never looked back. After working in ebook production and development he now manages Harlequin’s relationships with online vendors, consults on metadata adoption and use, and manages search advertising on a large book display ad service. On his spare time (i.e. train rides to work), he helps friends make tabletop roleplaying books.

Brendan's Sessions

Metadata, Agility, and Consensus: How to Build Excitement, Make Agile Changes, and Consolidate

Auditorium B
Metadata is an increasingly important tool for book marketing and discoverability, but sometimes systems and workflows can get in the way of optimizing data. It can be easy to fall back on old patterns, formulae, etc., and get lost in day-to-day minutiae rather than making sure your expansive catalogue has a minimum number of BISACs […]