Event Coordinator, McNally Robinson Booksellers
John Toews is the Event Coordinator at McNally Robinson Booksellers, Canada’s largest independent bookstore, located in Winnipeg, Treaty One territory. In that capacity he is responsible for hundreds of author events and musical performances annually. He was granted Honorary Membership in the League of Canadian Poets in 2015.
Now more than ever “those books don’t sell” is not an acceptable response to the lack of diversity in publishing. As the publication of diverse books moves from “latest trend” to business priority, sales reps, marketers, and retailers need tools and strategies to effectively sell these books. What are the true obstacles we face when […]