Heidi Sander

Creative Director, DigiWriting Book Marketing Agency

Founder and Creative Director of DigiWriting Book Marketing Agency, #CanLitPit, and the Stratford Writers Festival, Heidi Sander is passionate about writing, publishing, and all things related to literature. She applies her thorough literary knowledge to every event that she creates and each marketing and social media strategy that she and her team develops for clients, both authors and small publishers. Heidi also offers private consultations to authors, publishers, and literary festival and event organizers. Her extensive literary background is deeply entrenched in writing, both as an author and journalist, and the founder of Blue Moon Publishers. Enthusiastic about meaningful collaborations and partnerships, Heidi actively supports literary initiatives and literacy charities.

Heidi's Sessions

The Success of a Book: Building pre-pub discoverability & buzz

Auditorium Room B
The success of a book is largely dependent on the efforts planned before it goes on sale. Are you activating book influencers prior to the pub date to build buzz and create an organic conversation around the book and author? Are you enabling discovery through your metadata, reviews, and giveaways? Are you reaching out to book advocates, […]
Marketing Tech Forum